Branding is a crucial component of almost all businesses and can be worth millions of dollars. Consumers’ purchasing decisions are influenced by brands and the reputation each one represents. For those starting a new business, it is crucial the business…
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If you’re a reporter, it’s no fun if your story runs after your peers or rivals have run theirs. It wasn’t fun in the days of print, either, but on the web, it’s worse. Online readers can bounce around from…
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According to a recent B2B industry survey, 67.2% of business-to-business (B2B) marketers plan to increase their online marketing spending for this year. The joint study conducted by BtoBonline.com and TopRankBlog.com also showed that content marketing is a preferred strategy for…
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Hello! I am Ginny from A Modern Commonplace Book, and I am super excited that Alicia has asked me to write a little about my favorite WordPress Plugins! My blog did not originate on WordPress - but after I transferred…
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