Professionals in content marketing have stepped up their game in 2014 with some awesome content marketing campaigns that did very well in establishing their brands and creating loyal customers. Below you’ll find my list of the best content marketing in…
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Business, Communication, Content Marketing, Entertainment, PR/Ad, SEO, Tips & Lists
I C Publishing started their summer blog tour (#ICBlogTour) where they passed the pen to bloggers, from all different niches, to talk about their writing process for books, blog posts or pretty much anything.
Infographics have become extremely popular ways to share information by presenting it in a manageable format. However, what’s the secret behind those that seem to blow up overnight, versus the infographics that may do marginally well among specific groups of…
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Regardless of personal preferences, there is no denying the marketing potential of Facebook, one of the most popular sites on the web. The social media giant offers such a plethora of advertising options, from the sidebar to news feed-infused sponsors,…
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If you’re familiar at all with the PR industry you’ve probably heard the name Gini Dietrich or at least her popular blog Spin Sucks, which has the #1 spot in Cision’s Top 50 PR Blogs list. Gini has been one…
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If there’s one quality that’s criminally overlooked when it comes to content marketing, it’s emotion. We’ve all more-or-less accepted social media and online advertising as one of the many facts of life, which only makes it easier for marketers to…
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Blogging, Business, Communication, Entertainment, PR/Ad, SEO, Social Media
Dear College Student, Social media has grown over the past few years and is now an important aspect of many careers. However, most colleges do not have classes or majors that focus solely on social media. This can make getting…
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Undoubtedly, you have a LinkedIn profile for your business. But is that profile working as hard for you as it should be? Many companies make the mistake of putting up a bare-bones profile, then barely using the site again. That’s…
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PR blunders are a popular topic whenever the end of the year rolls around. It’s like celebrity gossip for communication folks. We can’t help but gawp over company scandals and public mishaps. But in this crazy world where mayhem could…
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Sometimes traffic isn’t the true test of a website’s success. In many cases, it’s much more than the numbers. If you’re looking for a way to increase your brand’s online presence while attracting new customers who are most likely to…
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